TradePlus Platform
Our Role
Product Strategy
User Research
Market Research
Design
#desktopplatform #mobileapp #uxdesign #productstartegy #userresearch #tradingplatform #design
Overview
Recognizing the interest in trading, our client shifted from a broker-exclusive service to a globally accessible platform, meeting the needs of both beginners and expert traders. This strategic decision, grounded in an analysis of diverse trading needs, gave rise to a platform distinguished by its tailor-made functionalities, AI-driven support, ensuring precision, robust assistance, and straightforward usability.
Impact
The project’s MVP presentation garnered a $1.3 million investment, securing the growth path.